Crypto adoption is on the rise France Paris branches of Burger King are set to install crypto-powered machines that charge the batteries of customers’ phones and mobile devices.
In A press release from cryptocurrency pay firm Alchemy PayThe latter announced that it has partnered with the French subsidiary of the fast food giant.
The deal will let customers use Alchemy Pay or Binance Pay to pay for power top-ups bitcoin (btc) and altcoins, as well as fiat.
Customers will be able to use their tokens to make payments on new Instapower power bank rental machines.
InstaPower is a Hong Kong-based firm that manufactures standalone power machines.
These allow customers to plug devices such as smartphones into rechargeable power banks at convenience stores and restaurants, and consequently boost footfall at these outlets.
Yan Fu, CEO of Flash Development, European InstaPower Distributor, said:
“This collaboration with Burger King in Paris has taken us to the next level with our operations in Europe. Instpower’s machines will enable customers to power their devices while on the go. We’re bringing cutting-edge payment options to Europeans.”
Is Crypto Adoption Growing In The World Of Fast Food?
The link between cryptocurrency and fast food has certainly evolved over the past few years.
Burger King began accepting crypto payments for food orders in Venezuela in 2019 through a partnership with local crypto exchange Cryptobuyer.
And the fast food chain’s rivals are getting in on it, too.
Last year, a McDonald’s branch in Lugano, Switzerland, operated a digital kiosk that allowed customers to pay in bitcoin and Tether (USDT),
McDonald’s also showed crypto awareness on its social media accounts BTC and altcoin owners trolled during early 2022 market downturn.
Fast food restaurants in El Salvador also accept BTC pay – as the government adopts bitcoin as legal tender in 2021.
And in February this year, Binance boss Changpeng “CZ” Zhao claimed that customers can now “buy fries with crypto.”
He made the comments after partnering in a deal with CityPay.io in Georgia that “will allow users in the region to not only secure Wendy’s with crypto, but spend at over 600 other vendors.” , including major hotels, restaurants, and supermarkets.